Skip to main content

Posts

Showing posts from March, 2020

Corona ... The Drink?

Hurting or Benefiting?  Is the coronavirus good or bad for famous beer brand Corona sales? A survey conveyed by  5W Public Relations  argued wether not the coronavirus would be a PR disaster for the popular beer brand. The survey consisted of questions such as "Are you a Corona drinker?" and "Would you order a Corona in a public venue now?". Results of the survey stated that 38% of Americans who actively drink beer with not, under any circumstance, buy Corona. While 16% of Americans are confused about wether or not the virus is related to the beer. Lastly, that 14% of usual Corona drinkers said they would not order it in a public place. This virus couldn't have come at a worse time for the brand as they get ready to launch their new Corona branded hard seltzers. After tweeting about the release date of their new hard seltzers, they received tons of backlash due to the timing of their release and the virus. Many believe it's best for Corona to lay low in th

Silence Dogood

Many of us know Benjamin Franklin for a list of groundbreaking finding such as electricity, bifocals, heat stoves, swim fins and many other inventions. However, what people don't realize is how Benjamin Franking changed journalism. Prior to class presentations, I never new Benjamin Franklin was even a journalist. I was shocked to learn that he even had his own newspaper. Benjamin Franklin changed journalism with the use of penn names. At 16 he started using penn name, Mrs. Silence Dogood, to publish his work in the New-England Courant, which was his brothers news paper. Ben Franklin would use many penn names throughout his life, each with a different personality. However, they all shared the same values and point of views. Mrs. Silence Dogoods opinions became very trusted among his readers and he eventually came out as the anonymous writer. Soon after Benjamin left Boston and traveled to Philadelphia where he created his own newspapers and continue his anonymous writing.  I le

Coronavirus & The Global Economy

Virus COVID-19, known as the coronavirus, is todays new epidemic that has surpassed 90,000 cases with more than 3,000 deaths, and now has spread to 84 countries as of March 5th. As the coronavirus worsens, so does the economy. Due to the fear of getting the virus, consumers are choosing to avoid activities such as going shopping or eating out. With the significant decrease in travel and tourism is it expected that it will definitely effect the United States economy. With March Madness coming up and music festivals such as Coachella and Ultra, many companies are looking at an extreme loss of money. The stocks remain inconsistent all week and many are questioning: Is the United States heading towards a recession? " Wait like the drink"?   Is the coronavirus good or bad for famous beer brand Corona sales? A survey conveyed by 5W Public Relations argued wether not the coronavirus would be a PR disaster for the popular beer brand. Results of the survey stated that 38% of Ame